BRAND EVOLUTION

COLOR BOOK

COLOR BOOK

For SS23, we launched a refreshed Reebok color palette, inspired by brand DNA and archival hues. To bring the strategy to life, we created a physical Reebok Color Book and a bold, brand-driven video spotlighting key seasonal color stories rooted in our heritage.

COLOR EXPLORATION

COLOR EXPLORATION

FINAL PRODUCT

FINAL PRODUCT

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NOT MADE TO BE SUBTLE

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SUSTAINABLE COLOR